How about if that company wasn't even a legally registered one until months after the competition began. Or that soft-core porn grade pictures are allowed to stay up on the site, despite some of the contestants being minors and the pictures being viewable to all.
Over at Destructiod Faith gives a rundown on these reasons and more for why the Miss Video Game contest is a big sham.
A contest sexualizing a non-sexual arena simply because women are involved turns out to be highly suspect and downright unprofessional? Who knew!